Sundar Pichai just described the future of Google Search, and it doesn't look like a search engine. In a recent interview covered by [Search Engine...
Sundar Pichai just described the future of Google Search, and it doesn't look like a search engine. In a recent interview covered by [Search Engine...
Google just named a new user agent — "Google-Agent" — and if that sounds like a minor infrastructure update, it isn't. It is the first...
Every quarter, a new technology gets declared the death of search. Agentic AI shopping is the latest candidate — and unlike most, the argument has...
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Twenty-plus AI marketing tools launched in a single week, acquisitions consolidated the stack at a pace not seen since 2021, and a new study documented...
AI agents are no longer a future-state concept in digital advertising — they are live in production, operating at millisecond latency, and already changing how...
Google DeepMind's Gemma 4 family has flipped the calculus on local agentic AI: the smallest model in the lineup, the E2B, outperforms the previous generation's...
Reinforcement Learning has quietly become the most cost-effective path to production-grade AI agents — and the math is now too compelling to ignore. Research from...
The $131 billion martech industry has a dirty secret: most of it doesn't work the way vendors promised. [McKinsey analysis](https://chiefmartec.com/2026/03/its-the-end-of-martech-as-we-know-it-and-i-feel-fine/) cited in this post's research...
Glimpse just raised [$35M in a Series A led by Andreessen Horowitz](https://techcrunch.com/2026/03/25/a16z-backed-glimpse-raises-new-funds-accelerates-dispute-tracking-automation-for-cpg-brands/) to automate financial deduction processes for 200+ consumer packaged goods (CPG) brands —...
Agentic AI systems — LLM-powered agents that plan, execute multi-step tasks, and call external tools autonomously — have crossed the threshold from promising prototype to...
The IAB Tech Lab's [Agentic Advertising Management Protocols (AAMP)](https://digiday.com/media-buying/ad-tech-briefing-iab-tech-lab-accelerates-push-to-make-agentic-ai-more-practical/) mark a concrete shift from AI experimentation to standardized, executable ad workflows — and the integration...