OpenAI formally entered the advertising business on [February 9, 2026](https://www.theinformation.com/articles/openais-first-advertisers-prove-chatgpt-ads-work), opening ChatGPT to sponsored placements for the first time in the platform's history. According to...
Microsoft is bringing its Gaming Copilot AI assistant to current-generation Xbox consoles this year, a move that redraws the line between platform utility and marketing...
AI is no longer a sideshow in marketing — it is the main event. Today's stories make that unmistakably clear: Meta is retooling its attribution...
