• Article backdrop: Pentagon strikes classified AI deals with OpenAI, Google, an

    The Pentagon has drawn a hard line in AI — and the ripple effects are heading straight toward enterprise marketing technology stacks. On May 1,...

  • The era of deploying AI for raw productivity gains is over — what separates market leaders in 2026 is whether their AI-powered systems actually make...

  • Article backdrop: Context engineering is the real AI advantage in marketing

    The gap between marketers who get extraordinary results from AI and those who get mediocre output has nothing to do with which tools they use...

  • Eighty-eight percent of companies are using AI in at least one function — but only 5% to 7% have successfully scaled those initiatives into production-grade...

  • AI assistants now handle drafting, summarizing, strategizing, and even emotional processing for millions of knowledge workers — yet most practitioners have never consciously decided where...

  • SoftBank just took out a $40 billion unsecured loan with a 12-month maturity — and that single structural detail tells you more about OpenAI's IPO...

  • AI agent deployment at enterprise scale is not an engineering problem — it's a governance problem. Lowe's learned this firsthand as it scaled two AI...

  • Context engineering — the deliberate design of what data, knowledge, and structure an AI system can access — has become the primary differentiator for marketing...

  • Article backdrop: Did Alibaba just kneecap its powerful Qwen AI team? Key figu

    Alibaba just lost the architect behind one of the most downloaded open-source AI model families on the planet — and if you've built any part...

  • Article backdrop: Anthropic upgrades Claude’s memory to attract AI switchers

    Anthropic just made its most aggressive user-acquisition move yet: Claude's memory feature is now available on the free plan, and a new import tool lets...